May 22, 2018

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Sahajan Marries Science With Traditional Medicine To Win Over Clean Beauty Customers

June 6, 2018

 

Growing up, Lisa Mattam was exposed to Ayurvedic practices, but, in her profession, pharmaceutical procedures were the norm. She decided to merge the two to create Sahajan, a natural skincare brand that has turned to clinical testing to validate effectiveness. “Clinicals aren’t new to the beauty industry, but are fairly new to the clean world. I wanted to prove that you can get the same results from our face cream that you are getting from a less clean counterpart,” says Toronto-based Mattam, adding, “I wanted it to be made the same rigor of large beauty brands. There are beautiful stories of people making skincare in their kitchens, but I was focused on an ISO facility with high quality standards because I came from a pharmaceutical background.”

Beauty Independent asked Mattam to elaborate on her background, distribution strategy, manufacturing challenges, product launches and meaningful business advice from Urban Decay founder Wendi Zomnir.

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