Growing up, Lisa Mattam was exposed to Ayurvedic practices, but, in her profession, pharmaceutical procedures were the norm. She decided to merge the two to create Sahajan, a natural skincare brand that has turned to clinical testing to validate effectiveness. “Clinicals aren’t new to the beauty industry, but are fairly new to the clean world. I wanted to prove that you can get the same results from our face cream that you are getting from a less clean counterpart,” says Toronto-based Mattam, adding, “I wanted it to be made the same rigor of large beauty brands. There are beautiful stories of people making skincare in their kitchens, but I was focused on an ISO facility with high quality standards because I came from a pharmaceutical background.”
Beauty Independent asked Mattam to elaborate on her background, distribution strategy, manufacturing challenges, product launches and meaningful business advice from Urban Decay founder Wendi Zomnir.